Customer reviews for L'Oreal Paris Superior Preference Fade-Defying Shine Permanent Hair Color
Color:
2 Natural Black
How to get it
JennyReviewed 4 days agoGood impression- but fake
I use number 4 dark brown. Really bad product. Didn’t cover my gray after 20 minutes. It was super itchy and painful. Also the color wasn’t brown but red.Reply from L'Oreal23 hours agoHi. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with Superior Preference,4-Dark Brown. We would like to speak with you directly about it. Please give us a call at 1-833-856-7325, M-F, 9am -5pm, ET. It would be helpful if you could have the product box available and provide us with case #48567579 when you call.Regards,LeCare{{userCount} users found this review helpful.Originally posted on lorealparisusa.com- Can not find it anymoreReviewed 6 days ago
Where is this color?? it is not being stocked
Where is 9GR??? is it discontinued?? it is the best for us light strawberry blondesReply from L'Oreal6 days agoHi there! Thank you for your interest in Superior Preference, 9GR-Light Reddish Blonde This shade is still available. View here for where to buy: https://www.lorealparisusa.com/hair-color/permanent/superior-preference-fade-defying-shine-permanent-hair-color-9gr-light-reddish-blondeRegards,LeCare{{userCount} users found this review helpful.Originally posted on lorealparisusa.com - LucyReviewed 2 weeks ago
The most beautiful color!
I have been using this color for years. I continue to get compliments from people, even total strangers and I'm an old lady. Love it! Also, the conditioner is the best around.{{userCount} users found this review helpful.Originally posted on lorealparisusa.com - IrkozvlasReviewed 4 weeks ago
Disappointed long-time user. Terrible new formula
I have been a loyal L'Oreal Superior Preference user for years and used to buy many different shades with great results. However, the new formula is completely terrible. It no longer covers gray hair at all, even when applied professionally by a hairstylist. On top of that, the color washes out after just 1–2 shampoos. Extremely disappointed with the quality drop — this was my last purchase!Reply from L'Oreal Paris3 weeks agoHi Irkozvlas! We're truly sorry to hear that our new Superior Preference formula didn't meet your expectations for coverage and lastingness. We understand how frustrating it is when a beloved product changes, and we sincerely apologize for any disappointment this has caused. Our updates aim to improve performance, but we deeply value your feedback as it helps us learn. If you'd like to discuss your experience further or need help finding an alternative with more opaque coverage, please contact our consumer care team directly at 800-631-7358 anytime Monday-Friday 9AM - 5:30PM EST. We're here to help!Regards,consumer care center{{userCount} users found this review helpful.Originally posted on lorealparisusa.com - soonerfan47Reviewed 4 weeks ago
Solons can't believe it's a box color
I am completely gray and this covers my gray beautifully. When I go to my hair solon I always get asked about my hair color and comments like.." love the color"... " I can't believe it is a box color". It is so natural and easy to use. Love it.{{userCount} users found this review helpful.Originally posted on lorealparisusa.com - AliciaMReviewed 1 month ago
Perfect
[This review was collected as part of a promotion.] I have used this color for probably seven years and have always loved it. It covers gray and your hair isn’t left feeling brittle and dry. The sun also isn’t too overwhelming, which is nice. I’m super thankful to L’Oreal for gifting this to me.{{userCount} users found this review helpful.Originally posted on lorealparisusa.com - WhitneyPReviewed 1 month ago
Good
[This review was collected as part of a promotion.] Worked well and lasted for at least 4 months, no strong odor covered every grey I needed it too. Developed easily and instructions were easy to use. definitely would recommend.{{userCount} users found this review helpful.Originally posted on lorealparisusa.com - KM73Reviewed 2 months ago
Color results are nothing like the final results.
I typically go with 4 Dark Brown but I mistakenly chose 5A Medium Ash Brown. Instead of brown I got reddish copper brown which I do not like at all. In fact it looks way lighter and nothing like color results on the box.Reply from L'Oreal2 months agoHi there! Thank you for sharing your experience with us on using shade 5A Medium Ash Brown. We understand how frustrating it is when a hair color result turns out lighter or warmer than expected. When moving to a lighter level (such as going from a Level 4 to a Level 5) or using an ash tone, underlying warm pigments can sometimes be exposed, causing the color to pull warmer than the box images suggest. So we can best help, call us at 1-833-856-7325 M-F 9AM-5:30PM EST.Regards,LeCare{{userCount} users found this review helpful.Originally posted on lorealparisusa.com
Details for L'Oreal Paris Superior Preference Fade-Defying Shine Permanent Hair Color
| Benefit | Color correcting |
|---|---|
| Color | Black |
| Concern | Colored treated hair |
| Form | Lotion / moisturizer |
| Product type | Hair color |
| Quantity | 1-10 ct |
| Gender | Unisex |
| Size | 6 - 10 oz. |